Coastlines Creative Group


© 2018 Coastlines Creative Group
graphic design studio vancouver illustration

STORYTELLING CONVEYS FORTIS’S KEY VALUES

    We helped Fortis BC build engagement with its new values amongst it's leadership groups. Each corporate value; Respectful, Collaborative, Safe, Progressive and Customer Centric reflects who Fortis BC is as a company, and contributes to their overall culture of engagement and support. We worked with 150 executive leaders throughout the province to formulate a visual representation of the core corporate values through our strategic storytelling process. Working with a visual journeymap, the leaders were reminded of the unique attitudes, emotions, components and process used in creating them. The journeymaps reinforced engagement amongst the leaders...

Continue Reading