Coastlines Creative Group


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BENCH Railtown

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes"][vc_column][vc_column_text] THINK. MAKE. DO. [/vc_column_text][vc_empty_space height="30px"][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]Bench is a 6 story commercial real estate offering located in the Railtown Design District. Developed by Rendition Developments and designed by renowned architect; Gair Williamson, Bench Railtown boasts modernist design juxaposed within an historical industrial context. The target audience is primarily collaborative entrepreneurs, innovators, and creators, who together leverage their collective energies to forge new ideas, technologies and products. With this maker mindset, we looked to the primary workshop device used by the artisan – the workbench. Using this foundational tool[/vc_column_text][/qodef_elements_holder_item][qodef_elements_holder_item][vc_column_text]as...

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Branding Design Agency Vancouver

TWU

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes"][vc_column][vc_column_text] TWU IS COMMUNITY [/vc_column_text][vc_empty_space height="30px"][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item][vc_column_text]The client vision for this project was two-fold; build anticipation and awareness for the new TWU Richmond Campus; and, to give fresh perspective about TWU’s involvement in becoming part of a growing global community. The foundational communications piece was a promotional brochure delivered[/vc_column_text][/qodef_elements_holder_item][qodef_elements_holder_item][vc_column_text]to potential students including Asia and around the world as well as faculty members and other stakeholders. We drew inspiration from the President’s vision for the campus after indepth interviews. The architect’s free flowing layouts in sketch format were also...

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Branding Design Agency Vancouver Website Design

Spectra

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes"][vc_column][vc_empty_space height="30 px"][vc_column_text] MANAGEMENT OF CHANGE [/vc_column_text][vc_empty_space height="30 px"][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]Spectra Energy serves three key links in the natural gas value chain: gathering and processing, transmission and storage, and distribution. As a company with a growing network, capacity issues – scalable processes, programs, systems and tools were need to facilitate company wide changes. Coastlines was asked to help create management and employee buy-in. MANAGEMENT OF CHANGE Research shows people think visually, yet the majority of communications remain focused on words. By creating a journey map, and using it in...

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Brand Development Vancouver

Schneider Electric

[vc_row][vc_column][/vc_column][/vc_row][vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes"][vc_column][vc_column_text] WHERE ENERGY AND EFFICIENCY CONVERGE [/vc_column_text][vc_empty_space][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]As a global leader in energy and power solutions, Schneider required visual communications that were consistent with their global brand standards, and conveyed the key information about their products to a number of different nationalities and language groups. Initially we created promotional materials for the international brand launch of the Acti 9 series of Circuit Breakers. The brand’s touchpoints portray people[/vc_column_text][/qodef_elements_holder_item][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]working in their environments with authentic images of Schneider products. Ongoing, we help customers find out how Schneider Electric’s products, software and...

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Strategic Brand Management Brand Identity + Logo, Vancouver

Kentwood

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes"][vc_column][vc_empty_space][vc_column_text] AT HOME, ANYWHERE IN THE WORLD. [/vc_column_text][vc_empty_space][qodef_elements_holder number_of_columns="two-columns" alignment_one_column="center"][qodef_elements_holder_item][vc_column_text] With their signature collection of premium hardwood floors, the Kentwood flooring brand leads the way in style, quality and innovation. Its floors are known for their artisanal finishes and hand-worked surface treatments that set it into a class of its own. The foremost promotional touchpoint is the Kentwood catalog and is distributed to customers throughout North America. Kentwood’s brand story draws inspiration from the natural beauty of the Pacific Northwest and it’s woven throughout the catalog from product names to...

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Brand Strategy | Graphic Design | Logo + Identity | Website Design | Vancouver, Canada

Blu Bathworks

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes" css=".vc_custom_1461188356181{background-image: url(https://coastlinescreative.com/wp-content/uploads/2015/11/black.jpg?id=3065) !important;background-position: 0 0 !important;background-repeat: repeat !important;}"][vc_column][vc_column_text]  A MODERN BATHWARE DESIGN-HOUSE & MANUFACTURER [/vc_column_text][vc_empty_space height="30px"][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item vertical_alignment="top"][vc_column_text css=".vc_custom_1473268463568{padding-bottom: 20px !important;}"]As a long-time design professional, BLU's principal and lead designer, Michael Gottschalk understands the exacting requirements and real-world demands of discriminating clients and personally insists on the highest quality standards and products he himself specifies with confidence. Our goal was to bring elegance, balance and meaning to the BLU brand. And, bring the visual communications into alignment with the new logo and brand standards.[/vc_column_text][/qodef_elements_holder_item][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]First, we desconstructed...

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Brand Strategy | Graphic Design | Logo + Identity | Website Design | Vancouver, Canada

Panasphere

[vc_row row_type="parallax" content_width="grid" full_screen_section_height="yes" vertically_align_content_in_middle="yes" css=".vc_custom_1461188356181{background-image: url(https://coastlinescreative.com/wp-content/uploads/2015/11/black.jpg?id=3065) !important;background-position: 0 0 !important;background-repeat: repeat !important;}"][vc_column][vc_column_text] TIMELESS BEAUTY INFINITE DETAIL [/vc_column_text][vc_empty_space height="30px"][qodef_elements_holder number_of_columns="two-columns"][qodef_elements_holder_item vertical_alignment="top"][vc_column_text]Already a successful paneling and decorative surfacing materials manufacturer in Asia, Panasphere – formerly Tuoch embarked upon an initiative to launch their growing brand in North America. Panasphere asked Coastlines to reposition Tuoch for this major undertaking. After an extensive discovery and brand strategy, we articulated a vision and positioned them as a premium surfaces manufacturer. This new framework elevated their messaging and visuals to the same level as their products and set...

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